Umbrellas: great advertising tools

Umbrellas are great advertising tools! With their large advertising surface, they stand out, though usually only in bad weather. However, they are frequently used by their owners and seen by the public. A few years ago, umbrellas were bought for a lot of money and were even considered accessories to an outfit. Today, hardly anyone spends money on an umbrella unless it’s a fan item. This is precisely why they make popular promotional gifts, because they are still useful for sure.

Quality differences often clear in price

When looking for an umbrella, people usually focus on the color and type of umbrella. Few consider that there is much more to choosing an umbrella, and these aspects distinguish a cheap umbrella around 4 euros from an expensive one over 10 euros. Material, brand, and design play a crucial role. When we talk about material, we don’t just mean the umbrella’s fabric; the material of the frame that holds it is equally important. A simple plastic or metal frame can lead to the umbrella flipping inside out in strong winds, bending the frame, loosening or tearing the fabric, and rendering the once lovely umbrella useless. A high-quality frame made from fiberglass, for example, can prevent flipping. Even if the umbrella flips in a strong gust, the design allows it to be easily folded back without damage.

Choosing an umbrella: size matters

Ignoring the type of umbrella would be a mistake. When choosing your promotional umbrella, consider how you or your lucky recipients will use them. Are you a golf club looking to support members in bad weather? Or are you giving umbrellas to children? The first decision should be between a pocket umbrella and a regular umbrella. Pocket umbrellas are ideal for everyday use and on the go, as they are compact and lightweight but less robust and protective in extreme weather. Regular umbrellas offer more protection and stability but are bulkier and harder to transport. Both have their pros and cons. The next choice is umbrella size, focusing on the coverage area. Children’s umbrellas up to 98 cm in diameter generally have the smallest coverage, standard regular umbrellas are around 105 cm, and golf and guest umbrellas can be up to 180 cm.

How convenient should it be?

We want practicality in umbrellas. Many of us remember the old heavy stick umbrellas that were difficult to manually open. Have you ever tried to open one when getting out of a car? Either you’re much more skilled than most of us, or you also struggled to open it near another parked vehicle without getting yourself or the car interior wet. Modern semi-automatic or even fully automatic open/close mechanisms solve this problem. A manual umbrella requires muscle power and space to open and close. With a semi-automatic umbrella, you press a small button on the handle, and it springs open. When manually closing it, the mechanism resets for the next opening. The fully automatic mechanism allows the umbrella to open and close with a button press.

So, what’s the right umbrella for my promotional gift?

All our umbrellas can be printed with your logo. The right one for you really depends on your needs or those of your customers. If the umbrella is to be used for a long time, you should budget more generously. It might be better to give fewer customers a high-quality umbrella that lasts. If you need help deciding, feel free to contact our customer service via chat, email, or phone. Our sales consultants will gladly help you find the right umbrella.

Oh, and while we’re on the topic, we also have parasols in our range.

By | 2024-10-09T07:01:34+00:00 13 August 2024|