Poncho or umbrella: How to shine through the rain

The grey clouds in the sky may be gathering, but that doesn’t mean your marketing strategy has to be just as gloomy! Rainy weather offers a unique opportunity to bring your brand to the fore in a refreshing way. Discover with us a range of promotional products that not only offer protection from the drops, but also bring radiant light to grey rainy days.

We firmly believe that the right promotional items can bring a sunny disposition even on gloomy days. Whether it’s protecting yourself from the wet or brightening up the grey weather with colourful accessories, we have the perfect selection of rain promotional products that will not only brighten up your customers, but also the sky above you.

Thinking simply also helps with promotional items

The obvious choice for a rainy day is umbrellas. We have a wide range of umbrellas that should offer the right thing for every target group you can think of. From simple stick umbrellas with a print, to foldable pocket umbrellas with a logo, to special umbrellas such as storm umbrellas or golf umbrellas. The latter are mostly characterised by their size, making them ideal for families. You can of course give umbrellas to customers as gifts.

Umbrella rental is a great customer service activity in the hotel and gastronomy trade, which is now being adopted by retailers, doctors and beauticians. This simply means that umbrellas branded specifically for the company are available at the door in an umbrella stand and customers who are caught out by the rain can take an umbrella with them. As a rule, these are loaner umbrellas and the companies rely on the reliability and gratitude of customers who return the umbrellas. But even if this doesn’t happen, the customers run adverts with them for your company.

Travelling longer in wet weather?

Do you have customer meetings outside or are you sending employees out into the wet weather? Then rain ponchos could be the right thing to keep them dry. We have ponchos made of various materials, wrapped in simple foil or in a small ball that can be easily attached to a key ring. We even have a poncho that biodegrades over 12 months, which is also good for the environment. Rain ponchos are also perfect for festivals. As merchandise or as a gift for the team. Drybags are also suitable for protecting the items you bring with you. These are now available in many designs and even with a full colour print – there are virtually no limits to your imagination when it comes to the layout.

People with dogs who have to go for a walk in all weathers will also be delighted with a rain poncho. This brings us to another important topic. Anyone out and about in all weathers will be pleased to have at least one torch with them. We have small torches with logos for key rings, for example, but of course also larger ones if you need to look for your dog in the bushes or for something left behind… Joggers also like to use torches – a head torch, for example. To see, but also to be seen. Reflectors are also particularly suitable for this. For example, reflective LED strips. Here too, there are many different options or you can use a safety waistcoat or other reflective safety clothing.

Good visibility for your own safety

Protecting yourself from getting wet and cold is important, but as mentioned, your own safety is also very important. That’s why reflective caps, such as this printable cap with reflective stripes, or caps with your logo are particularly suitable. We have a cap that looks like a conventional woollen cap but is completely reflective when exposed to light. The hat can of course be embroidered with your logo.

As you can see, there are many different ways to use the rain for your advertising purposes. It doesn’t matter whether you are equipping your own team, giving gifts to customers or offering a service. Simply show that you are thinking of your customers and not leaving them out in the rain!

By | 2024-09-16T10:53:47+00:00 16 September 2024|